HOME/SEASON 2/Why do some ads feel more alive than real life? ft. Kushal Sanghvi

Why do some ads feel more alive than real life? ft. Kushal Sanghvi

21 November 202564K viewsTHE INNOVATORS & DISRUPTORS PODCAST

EPISODE NOTES

šŸŽÆ With all the tech and AI in the world, if there’s no HI, your ads will never feel alive. You can have the best data, the smartest tools, and the fastest insights… but if your ad doesn’t give you goosebumps, you’ve missed the mark. Kushal Sanghvi, a veteran in media and marketing, reminds us that the best campaigns - from the iconic ā€œgirl dancing on the cricket fieldā€ to Nike and Coca-Cola’s classics - all had one thing in common: they made us feel. Here’s the real truth: šŸ”ŗ Great advertising isn’t about algorithms, it’s about emotion. šŸ”ŗ Creativity starts with being human first, marketer second. šŸ”ŗ When you feel it, your audience will too. šŸ‘‰ Has an ad ever given you goosebumps? Drop it below. šŸ‘€ Subscribe Now for more such insights! #Advertising #HumanIntelligence #Storytelling #…

WATCH OR LISTEN

Watch on YouTube
Opens in YouTube
Listen on Apple Podcasts
Listen on Spotify
←Back to Season 2