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What made 250 million people laugh.. then start googling?

30 October 20255K viewsTHE INNOVATORS & DISRUPTORS PODCAST

EPISODE NOTES

🔎 What made 250 million people laugh... then start Googling? #marketing101 Sometimes, the boldest ideas don’t come from just research; they also come from audacity. When others played it safe, Ranveer Singh, Rajat Jadhav , and Tanmay Bhat used humor and audacity to move the needle, and the internet rewarded them with 250+ million views. It was the “authenticity wrapped in audacity” move. The team behind Bold Care , a D2C startup focused on men’s wellness, didn’t just create an ad; they created a cultural shift among men. Here’s the marketing masterstroke: đŸ”ș They picked the most unexpected face to represent a universal challenge, and instantly, everyone paid attention. đŸ”ș They showed that when your message carries purpose, even a meme can spark change. đŸ”ș Great marketing doesn’t just 


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