HOME/SEASON 2/The future of storytelling is 120 seconds ft. Tarun Katial

The future of storytelling is 120 seconds ft. Tarun Katial

12 February 2026333 viewsTHE INNOVATORS & DISRUPTORS PODCAST

EPISODE NOTES

The future of disruption fits inside 120 seconds. Tarun Katial, an ex-media veteran and the CEO of coto, makes a sharp observation: attention spans are shrinking, and the way we tell stories is evolving with it. Long formats still matter. But the real shift is happening in short-form. 🔺 Attention is the new leverage 🔺 Distribution is faster than ever 🔺 Short-form isn’t shallow — it’s efficient 🔺 Clear thinking compresses into powerful storytelling 🔺 New players can outpace incumbents through format The next wave of disruption won’t always come from bigger infrastructure. It may come from someone who can say it better - in under 120 seconds. 👉 Subscribe for more founder and disruption insights: https://yt.openinapp.co/zwuxj #ShortFormContent #AttentionEconomy #DigitalMedia #Sto

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